Meet the Team

Will Orr-Ewing, Founder and Director

After graduating with a degree in History at Oriel College, Oxford Will was a History teacher at Fulham Prep School. He has been tutoring since 2005, and set up Keystone Tutors in 2007. He leads the company alongside Josh.

Outside Keystone, Will has been a governor of two free schools and is an active participant in UK education debates, appearing on Newsnight, The Today Programme and at the Wellington Festival of Education. He has advocated for the professionalization of tutoring in leading UK newspapers, and has spoken on education at firms such as Credit Suisse and Freshfields. He has been a board member of The Tutors' Association and is currently on the Board of the Harrow Association. Will also co-founded the SEN website dysTalk.

He writes occasionally at www.willorrewing.com and on the Keystone blog.

Josh Pull, Director

Josh graduated with a degree in History at Oriel College, Oxford before spending two years working as an investment banker with Lazard.

He left in 2008 to join Will in running Keystone Tutors. Josh is responsible for all the financial elements of Keystone as well as co-ordinating the development of the operational systems that support the smooth running of the company. He also heads up our online tutoring provision and oversees the production and development of Keystone's proprietary materials, which are used by Keystone's team of professional tutors.

Ed Richardson, Managing Director

Ed read Zoology at St. Andrews University before completing a Secondary Science PGCE at Oxford University. He has since undertaken a Masters in Teaching and Learning at Oxford too. Prior to joining Keystone, he taught all three sciences to GCSE as well as A Level Biology at an outstanding state comprehensive academy in Oxfordshire.

As our Director of Education, Ed is primarily responsible for leading our client management team, the tutor recruitment process and generally overseeing our employed tutors' professional development. Ed also advises our families on a wide range of educational issues; he has particular experience with schools and university advice as well as home-schooling.

More broadly, Ed firmly believes that providing tutors with the appropriate levels of training better equips them to support the individual needs of their students. He recognises the value of educational literature and spends time researching current publications, in particular the nature of personalised learning and its benefit to students of all abilities. Outside of Keystone Ed is a Trustee for the Temple Grove Schools Trust and speaks for The Parent Company at a range of different companies on ‘The Importance of Parents in a Child’s Attainment’ and ‘The British Education System’.

Alice Chitty, Head of Client Management

Alice joined the Keystone team in June 2017 as a Client Manager, having previously worked at Knight Frank in the Country House Department and The Prince’s Trust in the fundraising team.

Alice went to Edinburgh University, where she graduated with a degree in Divinity.

Having spent time working at a prep school in Dorset, and with the benefit of teachers in her family, Alice has amassed a strong knowledge of the UK school system and understands the importance of ensuring children get the best possible start in life through education. Alice now heads up the client management team and alongside this, runs Keystone's Pro Bono offering.

Celia Woodhouse, Senior Client Manager

Celia joined the Keystone team in June 2017, after working in advertising as a Business Development Manager for Wowcher and Clear Channel. Her experience at these companies taught her the value of taking a consultative and personalised approach to her clients.

Celia went to Leeds University where she studied Communications. Celia has built a thorough understanding of the UK independent education system, further enhanced by working at Beeston Hall school for a short time. In her role as Client Manager, Celia manages the placement of tutors and aims to ensure that each child is paired with the right tutor.

Charlotte Houldsworth, Client Manager

Charlotte joined the Keystone Team in 2023 as a Client Manager. Charlotte previously worked for an Education Technology company in London, where she supported families preparing for 11+ exams and secondary school entrance.

Charlotte is a qualified TEFL tutor and has taught online English lessons to students across Europe and China. She has also spent time working as a teaching assistant at a British Curriculum Prep School in Kenya.

Charlotte is passionate about supporting children with their education so that they are equipped with the skills and confidence to thrive at school, university and beyond. In her role as Client Manager, Charlotte aims to ensure that each child is paired with the right tutor and always strives to go above and beyond for each family.    

Daisy Beor-Roberts, Tutor Manager

Daisy joined the Keystone Team in February 2021 as the Education Administrator and became our Tutor Manager in January 2023. She attended Oxford Brookes University where she studied Real Estate Management. Prior to joining Keystone she worked as a property manager.

Daisy decided to join the world of education in order to help young people benefit from the stability of a good education and consequently reach their potential. As Tutor Manager, she assists with the management and recruitment of our tutors, as well as finding the best tutor for each child.

Harriet Brook, Head of Consultancy

Harriet studied History of Art and Architecture at the University of Edinburgh. After graduating Harriet spent a year working in Shanghai, where she taught English at the pioneering international school, YK Pao. Harriet returned from China in 2010 and started working at MPW London (a leading Sixth Form Colleges), where she was Director of Studies and Easter Revision Course Director. Harriet worked at MPW for 7 years, during which time she built up extensive knowledge of the UK education system and university application process, helping hundreds of students through their A levels and university applications. In her final position at MPW, Harriet was International Director of Studies, travelling around China to advise international families on their UK school and university options.

Harriet joined Keystone Tutors in 2018 to head up the Keystone office in Singapore. After 16 months in the Singapore office she returned to the UK to take on the position of Education Consultant in Keystone’s London office. She is now Keystone’s Head of Consultancy, providing families with advice surrounding UK school and university selection, and a reliable, objective outlook covering the whole scope of the contemporary educational experience.

Holly Hewitt, Education Administrator

Holly joined the Keystone Team as the Education Administrator in September 2022. She studied at Bristol University, graduating with a degree in Childhood Studies.

Holly’s degree allowed her to develop a holistic understanding of childhood, focusing particularly on areas of Education and Psychology. As the Education Administrator, she provides support to the consultancy team, assists with Keystone Elective and course co-ordination as well as tending to Homeschooling requirements.

Imogen Drummond Smith, Head of Tutor Management

Imogen joined the Keystone team in 2015 after graduating from Exeter University with a degree in French. She has always strongly believed in the benefit of tutoring having taught English in Paris and having a sister who was home-schooled for a period of time. 

Imogen has worked across various areas of the company as: Office Manager, Client Manager and Tutor Manager.  Having been at the heart of Keystone's management of tutors for over 5 years she is now our Head of Tutor Management. Imogen leads our recruitment processes for self-employed and Professional Tutors and is the first port of call for any tutor queries. 

Jackie Holloway, Head of Finance

Jackie joined the Keystone team in September 2018 as the Finance Manager.

Jackie knew from an early age that she wanted to work in finance. She attended Eastbrook Comprehensive and Sixth Form College studying Business and Accounting.

She has worked in different industries providing financial support from basic bookkeeping through to management reporting and cash flows. At Keystone she liaises with both clients and tutors in relation to invoicing and payments and oversees our bookkeeping and finance processes.

Poppy Dundas, Head of Elective & Homeschooling

Poppy joined Keystone in January 2017 as the Office Manager before becoming one of our Client Managers. She is now Head of Elective and Homeschooling.

Poppy studied at Leeds University, graduating with a degree in History of Art in 2014. She previously worked as a teaching assistant at Thomas's Prep School in Fulham, helping her gain experience of the London education system.

Poppy heads up the homeschooling programmes at Keystone, looking after the students and co-ordinating timetables. She also is head of Keystone Elective, helping academic leaders at schools explore which Elective offerings might suit best and providing ongoing support once sessions begin. Alongside this, she runs our Revision Courses which take place throughout the year.

Roxanne Keenan, Finance Administrator

Roxanne joined the Keystone Team in March 2023 as the Financial Administrator.

In school, she had a choice to be either a lawyer or follow her love for accounts. The numbers won!

She has worked for a variety of companies, from small and local to large and international. At Keystone, her role is to provide support to the Head of Finance by assisting with the day-to-day administration and bookkeeping tasks.

Sarah-Jane Law, Operations Manager

Sarah-Jane joined the Keystone team in October 2018 as the Office Manager. She previously worked as the Education Manager at Benjamin Franklin House and in the Outreach team at the Science Museum.

Sarah-Jane first studied history and archaeology at Aberdeen University and then moved down to London to study Public History at Royal Holloway, University of London.

Sasha Wood, Operations Administrator

Sasha joined the Keystone Team in 2022 as Operations Administrator. Prior to this she taught English in Vietnam for two years and travelled around SE Asia.

Sasha graduated from the University of Cape Town with a BCom in Management Studies. During her studies she helped establish a university society to promote STEM-based subjects to girls. In her role as Operations Administrator she provides administrative support to the Keystone team as well as being the first point of contact for clients.

Suzie Bradshaw, Education Consultant

Suzie studied History at Durham University. After graduating, she began her career at a London-based Private Tuition agency, where she specialised in client management and tutor placement. After two years in this role, Suzie took on the position of Careers and Higher Education advisor at Hurtwood House School. Working 1:1 with students was a rewarding experience for Suzie as she witnessed first-hand the beneficial impact that tailored support can have on a student's confidence and attainment. 

Suzie joined the Keystone team in 2020 as a Client Manager and she has since taken on the position of Education Consultant where she is using her experience to make a positive difference to the lives of many more families in need of educational advice, focusing on UK school and university selection.

Tom Calf, Client Manager

Tom joined the Keystone in 2023 as a Client Manager, having worked as a professional tutor for the past 6 years.

As a tutor, Tom has worked with both with private clients and with Latymer Prep and Upper Schools which has given him a depth of understanding for both the intricacies of the 11+ process as well as the fine detail of tutoring. Having personally seen the growth in confidence and ability in his own pupils, he has a strong belief in the value that quality one-to-one support can bring to a student.

Jenny McGowan, Director, Asia

Jenny read Zoology at the University of Leeds and subsequently worked as a qualified science teacher for several years after completing a PGCE. To further her understanding of how children learn Jenny undertook a Masters in Child Development at the University of Oxford which led her to stay at Oxford and study for a PhD in Education.

Jenny became a Professional Keystone tutor in 2014 and has worked closely with many Keystone tutors in her role as Head of Science. She has developed lasting relationships with many families and has built a strong understanding of the UK education system and how best to support students through tutoring.

Jenny moved to Hong Kong in 2018 to head up the Keystone office there. Outside of the office Jenny loves to travel and aims to visit several new countries each year.

Junhui Huang, Head of Operations (Singapore)

Jun attended the University of Warwick, completing a BSc in MORSE (Mathematics, Operational Research, Statistics & Economics) before undertaking her MSc in Business Analytics & Consulting at Warwick Business School. She worked in the UK at HSBC for 4 years, before making the switch to teaching by pursuing a PGCE at the University of Leicester, during which she taught Mathematics at secondary school level and also privately as a tutor. She has also taught basic Mandarin to adults.

In 2017, Jun moved back to Singapore to be closer to family, where she worked at the National Council of Social Service and subsequently joined the Keystone team in March 2019.

Joyce Fay Lo, Senior Client Manager (Hong Kong)

Joyce was born and raised in Northern Ireland, UK, and upon completion of her GCSEs, she moved to Hong Kong where she studied IB at Li Po Chun United World College. She then returned to UK to undertake a degree in Psychology at University of Southampton. She worked in the education industry in Hong Kong after graduating, where her main roles were to liaise with local schools in Hong Kong (kindergartens, primary and secondary schools) and Native English Teachers. She gained a stronger understanding of the education system in Hong Kong and the needs of parents and students.

Joyce joined Keystone in September 2019 as a Client Manager in Hong Kong.

Charlie Wong, Client Administrator (Hong Kong)

Charlie studied Economics & Business Finance at UEA in the UK after completing the HKDSE in Hong Kong. She started her career at an education company in Hong Kong which focused on UK boarding schools. Charlie has built a strong understanding of both the HK and UK school systems and enjoys working with families to support their educational plans. Charlie strongly believes that every student has unique strengths and there is no ‘best’ school; what truly matters is whether a school provides an environment that allows the student to thrive. 

Charlie started at Keystone in 2023 as a Client Administrator and supports families with their tutoring needs aiming to always find the most suitable tutor possible to maximise the academic progress as well as building confidence.